This is the film poster for 'Back To The Future'.
The location of this image is on an ordinary road with scenery and street lights in the background, showing that this film isn't a typical science fiction film as they are often set on another planet.
However, the audience is made aware that this is a sci-fi film because it conveys to certain conventions of this genre of film such as a scientific concept that has not been achieved yet, which in this film is time travel, this can be guessed by the title of the film.
The vehicle on the left looks like a car, but the door opens upwards showing advances in technology which could be viewed as futuristic. It is assumed that the car is the time machine, due to these qualities it possesses.
The tire tracks are on fire showing a great speed, they also lead off the road and the time machine is at the side showing that there are possibly complications within the film.
Although the vehicle is futuristic looking the main character shown on the poster is juxtaposed with this as he looks like a normal boy and his clothes suggest that he himself is not from the future due to his clothing which is a pair of jeans, a shirt and a denim jacket.
His facial expression as he looks at his watch suggest that he has ended up somewhere unexpected and the audience is lead to believe that there are further ups and downs during the film.
The title of the film is placed at the top of the poster and the colours of it correspond to the rest of the poster, which gives it a clean look and does not over complicate the page.
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